Stop trying to convince clients to buy from you
- Work Well

- Jul 1
- 2 min read
Kirsty Kianifard, The Wellness Entrepreneur, gives us more great information; how to craft compelling content that sells rather than trying to convince someone to buy from you.
We get how hard it is to juggle client heavy services with social media and admin. Today's post is to help you make social media more authentic and manageable to progress your business into something that is about you and your services rather than keeping up with trends or putting effort into posts that don't have much outcome.

Do you worry about the engagement on your social media? Or are you not making sales from your posts?
So many wellness entrepreneurs struggle with this.
“What if I told you there was a way to create content that would convert into engagement and sales? Well in today's episode I am going to share with you the best type of content to create that will connect with the clients you want to work with in a way that feels great.”
Are you convincing your audience to work with you or are you connecting more deeply with them?
Convincing clients to buy from you might feel like your job, right?
To show potential clients why working with you will be so transformational.
It's a common misconception that convincing someone they need something is the key to sales.
This approach, especially in content creation, could actually be pushing potential clients away.
In this episode of the Wellness Entrepreneur, Kirsty is diving deep into the difference between convincing content and compelling content.
Kirsty says;
"We're exploring how to ensure your content not only reaches the right people but resonates with them on a level that can 10X your sales.
I'll be unraveling the secret behind content creation that seems to be industry's best-kept secret - no, it's not about hook templates or content structures.
Instead, I'll guide you through creating truly compelling content, discussing the types of topics that spark interest and connection.
And most importantly, we'll talk about how to align your content with your client's journey to ensure it lands at the most impactful moment, encouraging those sales to naturally roll in.
So, if you're ready to shed the icky feeling of convincing energy and embrace a more empowered, compelling approach that not only boosts your sales but makes content creation enjoyable again...
Then join me in today's episode of the Wellness Entrepreneur Podcast.
Trust me, your future self will thank you for making this shift."
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